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Simpli.fi
ActiveOperating status — whether the company still runs independently. “Closed” usually means it was acquired, merged, or shut down.🔥 LowHeat score — how much recent activity & attention the company has (web traffic, news, hiring).📈 Low growthGrowth score — momentum trend across web traffic, headcount and other growth signals. Fort Worth, Texas, United States Founded 2010 1001-5000 employees For Profit
We are the leading advertising success platform–built to help thousands of brands and agencies succeed with their advertising efforts.
Simpli.fi on Acquirezy — acquisitions, funding rounds, investments, investors, key people & contacts.
Ad RetargetingAd TargetingAdvertisingAdvertising PlatformsDigital MarketingMachine LearningMarketingMobile AdvertisingVideo Advertising
Simpli.fi was acquired by GTCR in 2017.
Total Funding
$22.83M
Funding Rounds
7
Last Funding
Acquisitions
3
Monthly Visits
Contacts
0
Patents
1
About Simpli.fi
Funding & Financials
- Total funding
- Funding rounds
- Last funding
- Last funding type
- Last funding date
- Funding status
- Total equity funding
- Revenue range
IPO & Stock
- IPO status
- Private
Web Traffic
- Monthly visits
- Global traffic rank
- 6-mo avg visits
- Visit duration (s)
- Pages / visit
- Bounce rate
- Rank change (mo)
Technology & IP
- Active technologies
- 56
- Active products
- 24
- Patents granted
- 1
- Trademarks
- 0
- Top patent class
- Computing; Calculating
- IT spend
- $10.53M
Company Info
- Founded
- 2010
- Employees
- 1001-5000
- Operating status
- Active
- Company type
- For Profit
- Org types
- company
- Founders
- 3
- Sub-organizations
- 1
- News articles
- 98
- Events
- 3
- HQ
- Fort Worth, Texas, United States
- Region
- Dallas/Fort Worth Metroplex, Southern US
- Exit date
- Aug 31, 2017
Signals & Scores
- Heat score
- Low
- Growth score
- Low
- Trend (7d)
- -0.2
- Trend (30d)
- -0.7
- Trend (90d)
- -1.3
- Last leadership hire
- Oct 1, 2025
Simpli.fi Funding Rounds
7 results
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| Organization Name | Funding Type | Lead Investor Names | Org Hq Country | ||
|---|---|---|---|---|---|
1–5 of 7Show
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Simpli.fi Acquisitions
3 results
| Acquiree Name | Acquirer Name | Acquiree Industries | Acquiree Hq Country | ||
|---|---|---|---|---|---|
| Bidtellect | — | 2023-02-28 | Simpli.fi | AdvertisingNative AdvertisingPublishingSocial Media Marketing | United States |
| CoreMedia Systems | — | 2022-01-25 | Simpli.fi | AdvertisingAnalyticsCloud ManagementSoftware | United States |
| Advantage Sofware | — | 2021-01-19 | Simpli.fi | AdvertisingSoftware | United States |
1–3 of 3Show
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