Question 1

What does Conversant do?

Accepted Answer

Conversant is an online marketing company providing internet advertising solutions for web site publishers and advertisers.

Question 2

In what sectors does Conversant operate?

Accepted Answer

Conversant operates in Advertising, Affiliate Marketing, Brand Marketing, Digital Media, Marketing.

Question 3

How many companies has Conversant acquired?

Accepted Answer

Conversant has made 11 acquisitions between 2001-2014, with a total disclosed deal value of $303.9M.

Question 4

What companies are owned by Conversant?

Accepted Answer

Companies acquired by Conversant include SetMedia, Dotomi, Greystripe, Investopedia, Mezimedia, Shopping.net, Fastclick, Pricerunner, and 3 more.

Question 5

What are Conversant's major acquisitions?

Accepted Answer

Conversant's largest acquisitions include Fastclick ($132.0M, 2005), Be Free ($128.0M, 2002), Mediaplex ($43.9M, 2001).

Question 6

What is Conversant's largest acquisition?

Accepted Answer

Conversant's largest disclosed acquisition is Fastclick for $132.0M (2005).

Question 7

What was Conversant's first acquisition?

Accepted Answer

Conversant's first recorded acquisition was Mediaplex in 2001 for $43.9M.

Question 8

What was Conversant's most recent acquisition?

Accepted Answer

Conversant's most recent acquisition is SetMedia, announced February 2014.

Question 9

What is the average deal size for Conversant acquisitions?

Accepted Answer

The average disclosed deal size for Conversant acquisitions is $101.3M.

Question 10

What is the median deal size for Conversant acquisitions?

Accepted Answer

The median disclosed deal size for Conversant acquisitions is $128.0M. The median is often lower than the average because a few very large deals pull the average up.

Question 11

How much has Conversant spent on acquisitions?

Accepted Answer

Conversant has spent at least $303.9M across its disclosed acquisitions (of 11 total deals; some prices are undisclosed).

Question 12

Which sector has Conversant spent the most on?

Accepted Answer

Conversant has committed the most disclosed capital to Advertising companies — about $175.9M across its deals in that sector.

Question 13

What sectors does Conversant usually acquire in?

Accepted Answer

Conversant most frequently acquires companies in Advertising, E-Commerce, Marketing.

Question 14

In which sector has Conversant made the most acquisitions?

Accepted Answer

Conversant has made the most acquisitions in the Advertising sector.

Question 15

In which year did Conversant make the most acquisitions?

Accepted Answer

Conversant made the most acquisitions in 2011, with 2 deals.

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